Building an email list is something you need and is essential to any business online. If you have no list, you have no sales. Simple. You need to learn how to capture leads.One way of capturing leads is by learning how to build your email lists through your blog, or website.
It all starts with love at first sight, wine and dine, and then you get married, or divorced, it’s all in your hands. What I mean, is that you need to build some sort of trust between you and your readers. You need to treat them “good” , in order for them to accept whatever it is you are sharing with them. Don’t go straight for the “one night stand”. I’m talking sex talk, so I can keep you captivated here. So what I’m saying is….
You’ve come to my blog here, because you either liked the topic, category, or blog post and decided to pop in and check out what I have to say. I probably relate to you and the choices you are making right now, and that’s why you are here.
You need some help or you are here to gain some extra knowledge from another perspective?
Whatever your pleasure … the fact is, You are here, reading this, and I’m good with that. So for the sake of this article I’m going to guess that you need some kind of help and the information I’m sharing with you is probably some valuable information you had no idea before. I really don’t know who you are, but I know this, you signing up to my list is my own success in my own business. This means I’m doing something right. I’m providing my subscribers with valuable information that they can use in their daily lives, business, or just state of mind.
So for example, my website is basically covering; Life, Entrepreneurship, Online Marketing , and Blogging Strategies. Who ever visits my website, they are surrounded by opt–in forms everywhere. These are opt-in forms leading to my «list». The reason I’m doing this, is to be able to get closer to my readers, if needed, in order to HELP them in whatever issue they might be having in the categories I’m covering here in my website. So during my time in blogging, and through my experience of learning from my mentor through the network I’m currently in.
I’ve learned that this has helped me tremendously in my own business. I have a list of subscribers that have signed up to me so they hear what I have to say. During this time, I’m able to provide them with info ASAP into their personal email inbox’s, so they can take action. And this is why building a list is important in the online marketing world, blogging world, or any online business.
The rules to the game
There are a few rules to the game you need to abide to, if you want to be a successful in capturing leads and «keeping» your lists alive. What I mean is that, you need to realize that when for example if 100 subscribe to your website or blog, only 1% usually will stick around and if you are offering something for your subscriber to buy, they will buy. But only 1%… The rest just take off and never come back.
See I had that same problem when I first started. Didn’t know what I was doing, and wasn’t helping people understand that I wanted them to sign up to my blog.
You have to «remind» people to «take action» to everything basically.Even asking someone to «Comment» is a good reminder. So you need to do something about that 99 leaving without coming back.
The power of the Landing page
Creating a landing page, telling your readers before leaving what they would gain from subscribing is huge! It’s like a small introduction to who you are, what you have to offer, and what they would gain from it.
You basically give them permission for you to provide them with the information you promised to share with them. So now the chances of keeping the 99 people who were going to leave are higher with a landing page, instead of not giving them that *option «reminder» . Building relationships is huge in this business.
This is the internet after all. You don’t know who is behind each monitor. You can’t imagine how much difference this makes. Making this small change in my style, helped me create my list today. Never Spam your subscribers. When I mean by spamming. Don’t give them what you didn’t promise them.
They made a deal with you, you told them why they signed up, you try to abide that rule, or you’ll lose them faster than you can blink. And when that happens, then you’ll need to rethink your strategy on how you build relationships with your readers. Automated Email Responder So now you created your list .
You start sending each contact an email, one by one, and make sure you are referring to them by their first name! …. HA ha ha…. just pulling your leg. I do have humor you know 😉
You go out and get yourself an email responder. Simple as that. You really need an automated email responder because that’s your Business «secretary» or so to speak. I’m not going to advertise it any more, just enough to let you understand that with this you will be able to create your opt – in capture pages, your subscribe boxes and to create «automated» emails sending your subscribers your valuable information, with scheduling options and other many options galore.
Trust me when you have over 10.000 as list subscribers you’ll need somewhere to store these contacts. That’s why you pay subscription for a certain no. So go ahead and choose Aweber. I’m currently with Aweber and I would suggest it to anyone wanting to grow their email list.
I hope this article has helped you realize the importance of Lead Capturing and you can now see how important email lists are for your business. Without a doubt, your conversions will rapidly change when you have a list.
They subscribed for a reason, remember to give your followers exactly what they need.
If you need any help setting up your Aweber account or how to create opt-in forms please contact me and I’ll help you out.
About my list
Don’t worry…I “personally” reach out only to my readers who are asking for help in the online marketing world, or how they can start making money online using their website or blog, and taking actions. For example, if you sign up to my website, or blog, you get to go through a couple of steps, so I can make sure that you are looking for help. Once you fill in my “personal survey“, then that means you want to reach out to me for help. That’s how I then contact my list. The rest (the “99” ) are being reminded of what I’m showing, or I’m sharing my “blog” posts, that they might find interesting.
Not spamming anyone. Look, not all information is for everyone. So don’t get the idea I’m just promoting things here.
I’m also giving some valuable information on online marketing, entrepreneurial adventures. life experiences, and a little bit of spirituality if you like.
So hope to see you soon, don’t forget to sign up 😉
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